Privacy Policy
Updated: September 28, 2026
Carolina Fitness Farm (“we,” “us,” or “our”) respects your privacy. This policy explains how we collect, use, and share information when you visit carolinafitnessfarm.com, apply to compete, register for an event, or communicate with us.
Information we collect
When you submit an athlete application or register, we may collect your name, email address, phone number, location, gym or team affiliation, athletic background, event preferences, and anything else you choose to include in the form. If you contact us, we collect the information in your message. If you make a payment, our payment provider processes the payment details and may give us transaction information; we do not need to receive your full card number.
We use analytics tools, cookies, and advertising pixels on our website. These tools and their providers may collect information such as your IP address, browser and device details, pages viewed, referral source, and interactions with our pages or ads. We use this information to understand site traffic, measure campaigns, and show or measure advertising.
We photograph and record our events, including competitors and attendees. We may use event photos and videos to document and promote Carolina Fitness Farm, Farm Games, and future events on our website, social media, advertisements, and other promotional materials.
How we use information
We use information to review applications, select athletes, organize and run competitions, process registrations and payments, send scheduling and safety updates, respond to questions, maintain records, improve our events and website, and protect participants and our operations.
When you apply to compete, we may contact you by email or text about your application, athlete selection, scheduling, and event details. We send promotional emails or texts about future events only where permitted and, for marketing texts, with any separate consent required. You can withdraw consent to texts by replying STOP or contacting us; you can unsubscribe from promotional emails using the link in the message. If you stop receiving application or event messages, you may miss information needed to participate, so contact us to arrange another way to receive essential updates.
When we share information
We may share applicant information with Farm Games sponsors, including contact information and details provided in applications. Sponsors may use this information for specific purposes, such as athlete selection, event logistics, or their own marketing, and identify any choices offered to applicants.
Sponsors that receive information for their own purposes are responsible for their own privacy practices.
We may also share information with service providers that help operate our website, analytics, advertising pixels, forms, email and text messaging, payment processing, registration, and events. We may share relevant participant information with event staff, judges, and venues to administer the competition.
Analytics and advertising providers may receive website activity through their tools. We may disclose information when required by law, to protect rights and safety, or as part of a business transfer.
Retention and security
We keep information for as long as reasonably needed for the purposes described above, including event administration, record keeping, dispute resolution, and legal obligations. We use reasonable safeguards appropriate to the information we handle, but no website or storage system is completely secure.
Your choices
You may request access to, correction of, or deletion of information you provided by contacting us at info@carolinafitnessfarm.com We will respond subject to applicable law and legitimate record keeping needs. You can manage cookies through your browser. Where applicable law gives you additional privacy rights, you may exercise them through the same contact address.
Other websites
Our website may link to third-party sites. Their privacy practices are governed by their own policies.
Changes to this policy
We may update this policy as our practices change. We will post the revised policy here with a new effective date.
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